This is one of those choices that is less about trends and more about preference. Some people truly want no added fragrance at all. Others are comfortable with products that have a lighter scent, especially if the routine still feels gentle and not overwhelming.
At Bathhouse Trading Company, we usually encourage customers to look at the actual routine they are building instead of trying to make every product fit one rule. A gentler cleanser like Green Tea Face Wash can still fit well into a comfort-focused routine, especially when it is paired with supportive steps like Hyaluronic Acid Serum with Rose Water & Vitamin B5 or Solid Face Lotion.
On the bath and body side, products like Lavender Oats 'N Honey Salt Soak often appeal to customers who want the routine to feel softer rather than strongly scented. And if you do enjoy a little more aroma in the shower, something like Lavender & Menthol Shower Steamers makes that preference easy to build around.
The best routine is usually the one you will actually use consistently and enjoy, not the one that sounds the most rigid on paper.
To shop that way, start with Clean Skincare Products, Natural Skincare Essentials, and Natural Bath Products.